Smart Beauty is an award winning, animal cruelty free brand of innovative home hair dye colouring kits. Our unique approach, products and formulations will offer inspiration and education to you; the fashion conscious consumer.
If you want to achieve the latest creative celebrity hair colouring styles at salon quality, safely at home, we show you how.
Smart Beauty hair dye colouring products aim to provide you with all the inspiration, education, advice, guidance and tools you will need to achieve excellent hair colour results.
Everyone has their own unique and individual style, so we have designed collections of hair dye that can be used on most hair colour or type; individually or together to be as creative as you want...
Smart Beauty Pastels were nominated for the prestigious Pure Beauty Awards, ‘best hair colour’ category 2013. We have an extensive range of colours in distinctly different shades so you can create all over colour, pastel dip-dye or mixed colour effects, effortlessly.
This home hair dye will help you create an ombre or dip-dye hair style, so your hair will have different coloured tips to the main hair colour. Add sumptuous warm blonde hair colour, texture and depth to mid-lengths and tips, creating a stunning Ombre dip-dye hair style.
Buy online or in selected Superdrug & Savers Health & Beauty Stores throughout the UK